In the world of fashion and interior “Customer engagement” is the new buzzword, but how can you achieve this as a brand?
You can communicate direct and one on one with your consumer. This is possible with targeted and complete personal information. Also internal processes, such as activation of the warranty period or sales support, become a great deal easier. In addition, your products are easy to trace in the whole logistics chain. And you collect valuable data.
And with one simple scan of the label the customer receives all kinds of useful information such as: offers and discounts, a link to the webshop or customer service, maintenance and cleaning strips, and also information on production and locations, brand sustainability, and quality control.